![]() ![]() Scrolling down I encounter the ebook deal of the day, a section highlighting books by black authors, the Canadian Scotiabank Giller Prize longlist, New & Hot in Kobo Plus, a 3 for CAD$15 promotion, a promo for the indie-only Kobo Writing Life audiobook sale, a section for Canadian authors, an ebooks under CAD$5 promotion, a Reese Witherspoon Book Club Pick, etc. It’s also an option in the Netherlands, where it is very popular, and is expected to launch in France soon. Right now, even though I’m in West Africa, I’m looking at Kobo Canada where the Kobo Plus subscription service is an option. Do remember that the $ symbol will be USD, CAD, NZD, SGD, etc, depending on the country). And we can check out how our own books compare in price to similar titles. We’ll also see what promotions Kobo is running for that particular country. ![]() This is simultaneously exciting and disappointing, giving us invaluable insights into Kobo’s global strengths but also its global weaknesses.īy visiting each country homepage we can see what the bestselling titles are in each country. ![]() That will take us to the “choose your country” page where we have the option to visit each localised store and see how our titles look as seen by readers in that country. If we head over to the Kobo retail website, at the bottom of the page we’ll find a dropdown menu to change countries. But before we get too excited, let’s be clear on the realities of Kobo’s reach. By contrast there are only a handful of countries –North Korea for example – where Kobo is not accessible. As explored in the posts on Amazon, Apple, and Google Play, while these seem at first glance to be global they in fact have clearly defined limits, and between them reach less than half the world. Joanna Penn this month revealed she had sold ebooks in 155 countries just on Kobo, and other indies have been sharing similar tales. But as we’ll shortly see, Kobo is bigger in the US than we might think, and beyond the US borders Kobo is in fact a treasure trove for the internationalist indie willing to step outside the shadow of Amazon. This follows on from our previous examination of Apple Books, Google Play Books and Nook here, and before that Amazon here.Ī whole post just for Kobo? The problem is, Kobo is regarded by many indies as an afterthought, because it is famously not a big player in the US. We continue our look at indie global retailer reach today with a deep dive into Kobo. Mark Williams of The New Publishing Standard ![]()
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